Stratégie de marque Archives - Page 2 sur 3

COVID 19 – Un chef d’entreprise raconte... #01 Éric Tarrerias

Interview d’Éric Tarrerias, PDG du groupe TB, leader de la coutellerie française.

Mines Paristech

Interview de Kevin Levillain, enseignant-chercheur, co-responsable de la chaire Théorie de l’entreprise, Modèles de gouvernance & Création collective à l’Ecole des Mines.

Crédoc

Stratégie de marque

Interview de Sandra Hoibian, Directrice du pôle Évaluation et Société

Jo & Joe

Stratégie de marque

AccorHotels lance Jo&Joe, l’hôtel des Millenials

Nos grands-mères ont du talent

Distribution, Stratégie de marque

Une nouvelle marque entre en gare ! Interview des fondateurs.

Groupe TB

Distribution, Stratégie de marque

Le couteau français traverse les frontières - Interview

Yves Rocher

Distribution, Stratégie de marque

L’innovation au service de la cosmétique végétale

Biscuiterie POULT

Stratégie de marque, Veille & Prospective

Favoriser l’autonomie en entreprise, le collectif et l’ouverture sur l’extérieur

Renault

Stratégie de marque, Veille & Prospective

FabLab et libération de la créativité en entreprise

Imagine with Orange

Digital, Stratégie de marque

Plate-forme collaborative de partage d’idées - Interview

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